Beyond Hims and Felix — The Hidden Infrastructure Opportunity for Clinics
The rush to “be the next Hims” has created thousands of copycats. The problem? Most clinics don’t have the time, capital, or marketing budget to compete. Even fewer have the legal infrastructure to handle direct prescription fulfillment at scale.
Competing with Felix, Hims & Truepill: The Clinic Advantage
Clinics often fear that direct-to-consumer telehealth giants like Hims, Felix, and Truepill will make them obsolete.
In reality, clinics have structural advantages that DTC brands can’t replicate.