Case study.

We get asked a lot from prospective clinics if it’s worthwhile hosting, marketing, and just bottomline having a web store. We’ve anonymized data from two of our member clinics to demonstrate the passive income that has been generated. In the case of these two clinics, they’ve cumulatively averaged $4k a month in sales with an average order size of just under $250.

The key to this data was that it took time. It took time for them to educate their client base on transacting with them and build the online customer relationship. Both clinics took hands on marketing advice from us and had web store installs from zero.

Our team.

If there’s one thing we have in common, it’s that we’re all avid cyclists and fishermen. Sean and Ben are best friends and co-founders of CCI. Together they have built and scaled two businesses which both ended up being acquired. CCI is our third business together.

Henry Lin is our first employee.

Ben Gallacher

Ben grew up in Calgary and lives in Toronto with his girlfriend and black lab. Drafted to the NHL in 2010, Ben played four years as a scholar-athlete in Division I NCAA hockey, before graduating from the Isenberg School of Management at the University of Massachusetts Amherst. He is the Venture Capital and Private Equity Advisor at Cannonball Capital, a Canadian Family Office. He is a co-founder and Director of the Cannonball Sport and Education Foundation and Co-Founder and Co-Chair of the Breakthrough Fund, a Venture Philanthropy initiative through SickKids Hospital.

Sean MacGillis

Sean grew up 45 minutes outside of Kingston in a small town called Escott and lives in Vancouver today. He studied Engineering at Queen’s University in Kingston, graduating in 2014. After graduating, Sean worked for a startup company in Toronto that was sold for north of $500 million. In business, he has helped countless companies get off the ground and grow.

Both of Sean’s parents are doctors, and his mom, Diane MacGillis, founded and built Kingston Laser and Cosmetic Clinic.

Henry Lin

Henry is a designer with a background in creative agency branding and e-commerce. Past client work include Tangerine, MEC, Cineplex, Rogers, Cineplex and Umbra. Currently a product designer at Otto Intelligence.

Our story.

Clinic Commerce was born during the depths of covid. I’m the son of two physicians. My mom, Diane MacGillis founded Kingston Laser and Cosmetic Clinic (now a FYI Doctors member clinic) in 1998. To this day, KLCC remains one of the most successful clinics in Canada. When covid hit, physicians were left in the position where customers en masse were demanding an online selling option for product, where the vast majority of clinics did not offer a web store.

We understood the unique challenges that developing an online store from scratch can bring to a clinic. The simple things like fulfillment, what sizes of boxes should we order, how do we ship product at the best rate, how do we not tie up front desk staff waiting in line for Canada Post, and what platform do we use to build the store are examples of the endless list of questions that clinics faced. Then came the other side of the equation, marketing the products, and how to think through reaching your customers.

With these challenges in mind, and a digital native team, my best friend Ben Gallacher and I founded Clinic Commerce Inc. (CCI) to make the online store journey mindless for clinic owners. We were tired of seeing brands like Skinceuticals lock in physicians to a single product line and retarget their customers online so they buy exclusively through the L’Oreal owned and operated online store.

We believe to our core that physicians deserve to have choice and be liberated from the big brands that so often take advantage of the small business owner. We also believe that time is your most important resource, and just taking one more thing off a physician’s plate is worth its weight in gold.